Look Good
Why Japandi is the new interiors trend you’ll want to know about…
...and how to get the look, with these 24 pieces we love...
Written by
High Life North
Published
07.08.2021
We all want that calming and welcoming feel when we walk through the door after a long, hard day. And the Japandi trend gives us just that vibe.
This interior style brings the best from two different sides of the world – layers of natural textures from Scandinavia and minimalist bold designs from Japan – into one relaxing fusion that is Japandi.
From contrasting clean lines to neutral colour pallets, this is a trend that will give any living space an elegant look that’ll turn your home into a calming retreat.
Wall art
Think beige, white and dark greys contrasts. From a combination of vertical and horizontal lines to dominant, straight geometric shapes, these statement art pieces will add some depth to your Japandi interior whilst adding some character.
Furniture
If you’re wanting staple pieces that will never go out of fashion, Japandi style furniture is for you. Choose neutral fabrics in a beige, off-white or muted grey and style them with natural wood and in a simple design shape.
Lighting
‘Less is more’ is the case with the Japandi lighting situation. Light sets the mood and the one we’re going for is peaceful. Whether you go for minimal shapes with clean lines or something that contrasts the space rather than overpowering it, you’ll have those Japandi vibes in no time.
Accessories
Japandi-style accessories are a great way to cosy up your space without being too much. Think cushions and rugs with Japanese-oriented prints and Scandi minimal clay vases and neutral designs. These gorge pieces bring a subtle Japandi style but will make a huge difference to your home.
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365 days
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60 days
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- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Store and/or access information on a device
- Use limited data to select advertising
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Measure advertising performance 90 days )
- Ensure security, prevent and detect fraud, and fix errors
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395 days
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- Store and/or access information on a device
- Use limited data to select advertising
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Create profiles for personalised advertising 30 days )
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Use profiles to select personalised advertising 0 days )
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Measure advertising performance 0 days )
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180 days
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180 days
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730 days
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565 days
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540 days
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99 days
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365 days
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400 days
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- Measure advertising performance
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480 days
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- Use profiles to select personalised content
- Measure advertising performance
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- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
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- Store and/or access information on a device
- Use limited data to select advertising
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- Measure advertising performance
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- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Non-precise location data
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
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45 days
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- Use limited data to select advertising
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60 days
- Store and/or access information on a device
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7 days
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- Privacy choices
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400 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Store and/or access information on a device
- Create profiles for personalised advertising
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Use profiles to select personalised advertising 180 days )
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
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90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
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- Browsing and interaction data
- User-provided data
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400 days
- Store and/or access information on a device
- Create profiles for personalised advertising
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- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
40 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Measure advertising performance
- Measure content performance
- Develop and improve services
3650 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
60 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
28 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
185 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Privacy choices
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Non-precise location data
- Store and/or access information on a device
- Use limited data to select advertising
-
Create profiles for personalised advertising 365 days )
-
Use profiles to select personalised advertising 365 days )
-
Measure advertising performance 365 days )
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
1 days
- Use limited data to select advertising
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Non-precise location data
- Precise location data
2555 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
4 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
540 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Develop and improve services
- Link different devices
- Use precise geolocation data
- IP addresses
- Device identifiers
- Precise location data
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure content performance
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
90 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Privacy choices
730 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Non-precise location data
- Users’ profiles
- Privacy choices
- Measure advertising performance
14 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Develop and improve services
- Deliver and present advertising and content
- IP addresses
- Measure content performance
180 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- IP addresses
- Device identifiers
- Browsing and interaction data
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
3650 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
390 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
396 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Measure advertising performance
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
396 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
2 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
183 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
28 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
548 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device identifiers
- Non-precise location data
- Measure advertising performance
- Measure content performance
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
730 days
- Store and/or access information on a device
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
393 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device identifiers
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Use limited data to select content
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- IP addresses
- Browsing and interaction data
- Privacy choices
120 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
31 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Privacy choices
120 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Authentication-derived identifiers
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
730 days
- Store and/or access information on a device
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
-
Use profiles to select personalised advertising 390 days )
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
2190 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Store and/or access information on a device
- Use limited data to select advertising
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device identifiers
- Privacy choices
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Browsing and interaction data
- Non-precise location data
- Privacy choices
730 days
- Use limited data to select advertising
- Measure advertising performance
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- User-provided data
- Non-precise location data
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
-
Use profiles to select personalised advertising 4320 days )
-
Understand audiences through statistics or combinations of data from different sources 90 days )
-
Develop and improve services 90 days )
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
120 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
403 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
-
Use profiles to select personalised advertising 0 days )
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
63 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Non-precise location data
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
28 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
390 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Use limited data to select advertising
- Use profiles to select personalised content
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
- Device identifiers
28 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
180 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Precise location data
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- User-provided data
- Privacy choices
60 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device identifiers
- Use limited data to select advertising
- Measure advertising performance
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Non-precise location data
- Precise location data
- Privacy choices
28 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Non-precise location data
- Use limited data to select advertising
- Use limited data to select content
30 days
- Browsing and interaction data
- Non-precise location data
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- Device characteristics
- Device identifiers
547 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Measure advertising performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Precise location data
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Users’ profiles
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Measure advertising performance
- IP addresses
- Device characteristics
- Device identifiers
- Non-precise location data
185 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
31 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
364 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Use precise geolocation data
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
730 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
- Measure advertising performance
- Measure content performance
- Develop and improve services
180 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
400 days
- Store and/or access information on a device
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
548 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
60 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure content performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Use limited data to select advertising
- Measure advertising performance
30 days
- Store and/or access information on a device
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Use limited data to select advertising
366 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Device characteristics
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
180 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
14 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Deliver and present advertising and content
- Users’ profiles
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
3650 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
60 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
12 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Privacy choices
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
760 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Authentication-derived identifiers
- Privacy choices
- Measure advertising performance
- Store and/or access information on a device
- IP addresses
- Device characteristics
- Non-precise location data
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Device characteristics
60 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
30 days
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Measure advertising performance
- Develop and improve services
30 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
1095 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Store and/or access information on a device
- Deliver and present advertising and content
- IP addresses
- Use limited data to select advertising
395 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Develop and improve services
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Use limited data to select content
547 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Measure advertising performance
- Develop and improve services
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
28 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
3650 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Browsing and interaction data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Non-precise location data
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
210 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device characteristics
- Browsing and interaction data
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
720 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
1080 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Device identifiers
- Probabilistic identifiers
- User-provided data
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
1096 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Link different devices
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Privacy choices
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
3650 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
4320 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
4320 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
4320 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Browsing and interaction data
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
-
Create profiles for personalised advertising 395 days )
-
Use profiles to select personalised advertising 395 days )
-
Create profiles to personalise content 395 days )
-
Use profiles to select personalised content 395 days )
-
Measure advertising performance 395 days )
-
Measure content performance 1125 days )
-
Understand audiences through statistics or combinations of data from different sources 1125 days )
-
Develop and improve services 1125 days )
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
-
Create profiles for personalised advertising 395 days )
-
Use profiles to select personalised advertising 395 days )
-
Create profiles to personalise content 395 days )
-
Use profiles to select personalised content 395 days )
-
Measure advertising performance 395 days )
-
Measure content performance 1125 days )
-
Understand audiences through statistics or combinations of data from different sources 1125 days )
-
Develop and improve services 1125 days )
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Use precise geolocation data
- IP addresses
- Device characteristics
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
396 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Privacy choices
- Develop and improve services
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Device identifiers
- Browsing and interaction data
180 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
- Privacy choices
4320 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Precise location data
- Measure advertising performance
- Develop and improve services
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Use limited data to select content
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
183 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
1826 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
390 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Measure advertising performance
- Identify devices based on information transmitted automatically
- Device characteristics
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
1096 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- User-provided data
- Deliver and present advertising and content
- IP addresses
- Device characteristics
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
386 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Browsing and interaction data
- User-provided data
397 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Privacy choices
1440 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Match and combine data from other data sources
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Precise location data
- Privacy choices
1095 days
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Develop and improve services
360 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
385 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
60 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Probabilistic identifiers
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to sel