Look Good
The 7 fashion trends you’ll see everywhere in 2023
We bring you the latest trends that have dominated recent runways that you’ll actually want to have in your wardrobe.
Written by
Rachael Nichol
Published
18.02.2023
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2023 fashion trends are all about less is more.
We’ve seen a utilitarian turn with cargo trousers, denim and wearable silhouettes all spotted at the latest fashion shows.
Comfort but contemporary, chic style is key this year, but that’s not to say this year’s fashion will be boring. Expect to see dramatic accessories, edgy biker chic designs and cool metallics ready to make a statement in your wardrobe.
Want to get ahead of the trends this year? Our Expert in Residence when it comes to all things fashion, Style Coach and Founder of True Colours, Sarah Heron reveals the latest fashion trends we’ll be seeing everywhere in 2023.
GO, GO CARGO
Think tonal, think pockets, think utility and you have a cargo vibe – an androgynous, military and functional look. Add some stylish accessories to polish and pull off this trend that will create a comfortable and chic weekend look. Satin sneaks into the look to elevate simple cargo pants but you’ll also find jackets, joggers and jumpsuits that all embrace this trend.
THE LONG & SHORT OF IT ALL
Shoulder skimming and long drop earrings are easily the hottest jewellery trend on the runways this season. Neck elongating and posture correcting pearls and jewels were showcased by Chanel, Saint Laurent and Louis Vuitton.
SHINY OBJECT SYNDROME
We’re used to seeing the shiny things at party season but cool metallics were an interesting showstopping, standout trend at the SS23 catwalk shows. Bikinis, bags, jackets and diverse footwear options all get the gold star treatment.
WEAR YOUR HEART ON YOUR SLEEVE
Pretty prints get a feminine vibe for Spring, with love hearts decorating the collections of Victoria Beckham, Moschino and Paul & Joe, to name but a few. Hearts are everywhere – from bags to bras and dresses to trainers, love is all around us this season.
HANDBAGS AT DAWN
Big and oversized, tote bags are back and Bottega and Hermés are leading the way with many citrus shades, too. Wear with understated neutrals or create a colour clash with bold brights for summer. Glitter, sequins and crystal embellished bags have come out from the shadows for an interesting daytime twist, box bags and wristlets give a new spin on more traditional clutch bags.
DOWN AND DIRTY WITH MOTOCROSS
The biker look is going nowhere but this season combines with athleisure attire for a motocross vibe. Bella and Gigi Hadid were among those celebs showcasing this new twist. Think colour-block leathers, jumpsuits and checkerboard boots to get off the starting blocks.
FOREVER IN BLUE JEANS
Denim has undoubtedly come a long way since its workwear origins and earned its place as a classic on the catwalks. This season sees denim of all shades, sizes and styles. From decorated to distressed, draped and skinny, and boots to sneakers and dresses to shorts, it’s simply a matter of choice.
If you need some colour or styling advice, visit True Colours with Sarah Heron’s website to book your appointment.
For some styling inspiration and advice, follow True Colours with Sarah Heron’s Instagram and Facebook page.
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Measure advertising performance 90 days )
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395 days
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Create profiles for personalised advertising 30 days )
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Use profiles to select personalised advertising 0 days )
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180 days
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180 days
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730 days
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565 days
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99 days
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400 days
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480 days
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400 days
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45 days
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60 days
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7 days
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400 days
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Use profiles to select personalised advertising 180 days )
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365 days
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- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
400 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
40 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Measure advertising performance
- Measure content performance
- Develop and improve services
3650 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
60 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
28 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
185 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Privacy choices
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Non-precise location data
- Store and/or access information on a device
- Use limited data to select advertising
-
Create profiles for personalised advertising 365 days )
-
Use profiles to select personalised advertising 365 days )
-
Measure advertising performance 365 days )
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
1 days
- Use limited data to select advertising
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Non-precise location data
- Precise location data
2555 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
4 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
540 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Develop and improve services
- Link different devices
- Use precise geolocation data
- IP addresses
- Device identifiers
- Precise location data
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure content performance
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
90 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Privacy choices
730 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Non-precise location data
- Users’ profiles
- Privacy choices
- Measure advertising performance
14 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Develop and improve services
- Deliver and present advertising and content
- IP addresses
- Measure content performance
180 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- IP addresses
- Device identifiers
- Browsing and interaction data
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
3650 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
390 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
396 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Measure advertising performance
400 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
396 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
2 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
183 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
28 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
548 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device identifiers
- Non-precise location data
- Measure advertising performance
- Measure content performance
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
730 days
- Store and/or access information on a device
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
393 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device identifiers
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Use limited data to select content
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- IP addresses
- Browsing and interaction data
- Privacy choices
120 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
31 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Privacy choices
120 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Authentication-derived identifiers
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
730 days
- Store and/or access information on a device
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
-
Use profiles to select personalised advertising 390 days )
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
2190 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Store and/or access information on a device
- Use limited data to select advertising
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device identifiers
- Privacy choices
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Browsing and interaction data
- Non-precise location data
- Privacy choices
730 days
- Use limited data to select advertising
- Measure advertising performance
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- User-provided data
- Non-precise location data
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
-
Use profiles to select personalised advertising 4320 days )
-
Understand audiences through statistics or combinations of data from different sources 90 days )
-
Develop and improve services 90 days )
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
120 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
403 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
-
Use profiles to select personalised advertising 0 days )
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
63 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Non-precise location data
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
396 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
28 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
390 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Use limited data to select advertising
- Use profiles to select personalised content
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
- Device identifiers
28 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Deliver and present advertising and content
- Match and combine data from other data sources
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
180 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Precise location data
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- User-provided data
- Privacy choices
60 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device identifiers
- Use limited data to select advertising
- Measure advertising performance
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Non-precise location data
- Precise location data
- Privacy choices
28 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Non-precise location data
- Use limited data to select advertising
- Use limited data to select content
30 days
- Browsing and interaction data
- Non-precise location data
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- Device characteristics
- Device identifiers
547 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Measure advertising performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Precise location data
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Users’ profiles
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Measure advertising performance
- IP addresses
- Device characteristics
- Device identifiers
- Non-precise location data
185 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
31 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
364 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Use precise geolocation data
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
730 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
- Measure advertising performance
- Measure content performance
- Develop and improve services
180 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
400 days
- Store and/or access information on a device
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
548 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
60 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure content performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Use limited data to select advertising
- Measure advertising performance
30 days
- Store and/or access information on a device
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Use limited data to select advertising
366 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Device characteristics
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
180 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
14 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Privacy choices
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Deliver and present advertising and content
- Users’ profiles
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
3650 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
60 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
12 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Measure advertising performance
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Privacy choices
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
760 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Authentication-derived identifiers
- Privacy choices
- Measure advertising performance
- Store and/or access information on a device
- IP addresses
- Device characteristics
- Non-precise location data
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- Device characteristics
60 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
30 days
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Measure advertising performance
- Develop and improve services
30 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
90 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Develop and improve services
1095 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Store and/or access information on a device
- Deliver and present advertising and content
- IP addresses
- Use limited data to select advertising
395 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Develop and improve services
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Use limited data to select content
547 days
- Store and/or access information on a device
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Measure advertising performance
- Develop and improve services
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
28 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Use limited data to select content
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
3650 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Browsing and interaction data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Non-precise location data
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
210 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device characteristics
- Browsing and interaction data
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
720 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
1080 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Develop and improve services
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Device identifiers
- Probabilistic identifiers
- User-provided data
- Privacy choices
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
1096 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Link different devices
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Privacy choices
730 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
395 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
3650 days
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Use limited data to select advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
365 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
4320 days
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
4320 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
4320 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Browsing and interaction data
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
-
Create profiles for personalised advertising 395 days )
-
Use profiles to select personalised advertising 395 days )
-
Create profiles to personalise content 395 days )
-
Use profiles to select personalised content 395 days )
-
Measure advertising performance 395 days )
-
Measure content performance 1125 days )
-
Understand audiences through statistics or combinations of data from different sources 1125 days )
-
Develop and improve services 1125 days )
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Use limited data to select advertising
-
Create profiles for personalised advertising 395 days )
-
Use profiles to select personalised advertising 395 days )
-
Create profiles to personalise content 395 days )
-
Use profiles to select personalised content 395 days )
-
Measure advertising performance 395 days )
-
Measure content performance 1125 days )
-
Understand audiences through statistics or combinations of data from different sources 1125 days )
-
Develop and improve services 1125 days )
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Device identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Measure advertising performance
- Measure content performance
- Develop and improve services
30 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Use limited data to select advertising
- Use profiles to select personalised advertising
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Match and combine data from other data sources
- Link different devices
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
365 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Use precise geolocation data
- IP addresses
- Device characteristics
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
396 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Privacy choices
- Develop and improve services
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Device identifiers
- Browsing and interaction data
180 days
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Users’ profiles
- Privacy choices
4320 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- Use precise geolocation data
- Actively scan device characteristics for identification
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Precise location data
- Measure advertising performance
- Develop and improve services
- Store and/or access information on a device
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Use limited data to select content
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Probabilistic identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices
30 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Create profiles to personalise content
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
183 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
1826 days
- Store and/or access information on a device
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Users’ profiles
- Privacy choices
- Use limited data to select advertising
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
390 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Precise location data
- Users’ profiles
- Privacy choices
- Store and/or access information on a device
- Measure advertising performance
- Identify devices based on information transmitted automatically
- Device characteristics
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Browsing and interaction data
- User-provided data
- Non-precise location data
- Privacy choices
1096 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- User-provided data
- Users’ profiles
- Privacy choices
180 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Authentication-derived identifiers
- User-provided data
- Deliver and present advertising and content
- IP addresses
- Device characteristics
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Match and combine data from other data sources
- Link different devices
- Identify devices based on information transmitted automatically
- IP addresses
- Device identifiers
386 days
- Store and/or access information on a device
- Measure advertising performance
- Measure content performance
- Browsing and interaction data
- User-provided data
397 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- Use limited data to select content
- Match and combine data from other data sources
- Link different devices
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Precise location data
- Users’ profiles
90 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Understand audiences through statistics or combinations of data from different sources
- Develop and improve services
- IP addresses
- Device characteristics
- Device identifiers
- Browsing and interaction data
- Privacy choices
1440 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Create profiles to personalise content
- Use profiles to select personalised content
- Measure advertising performance
- Measure content performance
- Match and combine data from other data sources
- Use precise geolocation data
- IP addresses
- Device characteristics
- Device identifiers
- Precise location data
- Privacy choices
1095 days
- Ensure security, prevent and detect fraud, and fix errors
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- Actively scan device characteristics for identification
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Non-precise location data
- Develop and improve services
360 days
- Store and/or access information on a device
- Use limited data to select advertising
- Create profiles for personalised advertising
- Use profiles to select personalised advertising
- Measure advertising performance
- Ensure security, prevent and detect fraud, and fix errors
- Deliver and present advertising and content
- Match and combine data from other data sources
- Identify devices based on information transmitted automatically
- IP addresses
- Device characteristics
- Device identifiers
- Probabilistic identifiers
- Authentication-derived identifiers
- Browsing and interaction data
- Non-precise location data
- Users’ profiles
- Privacy choices